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Star Wars merchandise boosts local businesses

Star Wars merchandise boosts local businesses

Excitement for the new Star Wars movie has meant increased customers for local businesses.

Zeezo’s, the costume, makeup and accessory store in downtown Colorado Springs, has had an uptick in Star Wars-related merchandise ahead of the Thursday opening of “Star Wars: The Force Awakens”, said shift lead Sammy Gleason.

The store at 112 N. Tejon St. has a wall dedicated to costumes of classic and new characters in addition to gloves, masks and others accessories.

Captain Phasma and Kylo Ren are two new characters that have intrigued people, Gleason said.

Ashley Eberhardt, who also works at the store, said she plans to see the movie twice on Thursday evening while dressed as Han Solo.

“It seems like every other sale yesterday was a Star Wars purchase,” Eberhardt said Wednesday.

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Michael Barsotti, owner of CK Comics and Collectibles in Manitou Springs, said his business has a full display of Star Wars comic books, including from the original series.

Releases of other movies in recent years, with related comic book series, have generated interest and business for the store since it opened four years ago, but Star Wars is different due to its cross-generational appeal, he said.

“To see them being excited about this, like we were 35 years ago is really cool,” Barsotti said of young Star Wars fans. “Especially when it’s something so beloved.”

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Contact Stephen Hobbs: 636-0275

Twitter @bystephenhobbs



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